YouTube Creator Media
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BENT PIXELS IS

#1 in Gaming Video Category
Per ComScore

112M+

Uniques

746M

Views

4B+

Minutes Watched

700+

Premium Creators

5:48

Watch Time*

*Average US minutes watched

614M+

Global Subscribers

Creator led media

YouTube is the #1 streaming platform, rivaling—and often surpassing—traditional media for your audience’s attention. For 15+ years, Bent Pixels has helped brands appear alongside the worlds most influential creators, delivering campaigns built on trust, relevance, and results as creator-led media shapes the future of modern entertainment.

We use First-Party Data, Third-Party Data and Social Listening  to ensure Brand Safety 

PARTNER OFFERINGS

Align with the most impactful creators and audiences for your campaigns

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Custom
Content

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Turnkey
Solutions​

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Creator
Media​

Reach YouTube’s fastest-growing  CTV audience with Bent Pixels’  beta program offering 30-second  non-skippable ads on premium  inventory. 

All guaranteed programmatic spend with Bent Pixels will count towards your YouTube DVIP  commitments, offering premium content and seamless alignment with your DVIP goals.

THE GAMING CONTENT ECO-SYSTEM

Bent Pixels is a one-stop shop for 360 brand campaigns
to achieve maximum reach and engagement for all audiences

Gameplay
Masters

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Female
Gamers

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Esports

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What’s
Trending

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As gaming interests have evolved, we’ve expanded beyond gameplay—bridging the gap between gaming, culture, and entertainment.

Entertainment

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Podcast

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OUR TALENT

Diverse audience as our talents

Gameplay Masters

47M + hours of watch time

Female Gaming

80% reach among gen z / millennial

Male Lifestyle

37M monthly views

Pop Culture

100M views monthly, 68% male

Geek Culture

24M Unique Monthly Viewers

PARTNER
BENEFITS​

We move the needle for brands

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JOIN US

Linkedin

© 2025 Bent Pixels

info@bentpixels.com

Bent Pixels Gaming Content Eco-System

Podcasts

Unique Viewers

0 M

Views

–

Watch Time (hours)

0 M+

Gender: Female / Male (%)

18.9  /  82.0

Hawk vs. Wolf

Device Views

Age Demo

Bent Pixels Gaming Content Eco-System

Entertainment

Unique Viewers

0 B

Views

–

Watch Time (hours)

0 M+

Gender: Female / Male (%)

26.0  /  74.0

Adam Savage

Device Views

Age Demo

Bent Pixels Gaming Content Eco-System

What’s trending

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

9.0  /  90.1

Fornite

Device Views

Age Demo

Bent Pixels Gaming Content Eco-System

Esports​

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

12.1  /  87.7

FaZe Clan

Device Views

Age Demo

Bent Pixels Gaming Content Eco-System

Female Gamers

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

21.1  /  76.3

BrookeAb

Device Views

Age Demo

Bent Pixels Gaming Content Eco-System

GamePlay Masters

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

10.6  /  88.9

ninja

Device Views

Age Demo

Creator Media

Unlock exclusive, guaranteed access to top creators’ video inventory, precisely targeted by channel, game, and genre. Our approach ensures transparency and brand safety at scale across the YouTube creator economy, while extending your reach to audiences wherever they engage.


With a significant shift in viewership to Connected TV (CTV), gaming content has become big-screen entertainment, driving an +8% lift in co-viewership. Our cross-platform capabilities position your brand to thrive in this evolving landscape, connecting with viewers across YouTube, CTV, and beyond.

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:30s nonskip ctv​

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>15s skippable

CASE STUDY: ALIENWARE

Drove clicks, views, and purchase intent

Brand Objectives

  •  Activate an exclusive campaign with top YouTube gaming creators to drive awareness, consideration, and action among target PC gaming audiences.
 

What we did

  • Achieved 1.5MM+ unique impressions from target-demo aligned audiences.

  • Observed a 29% lift on gamers watching console content vs. those already watching PC content—signaling intent to switch to PC gaming.

  • Drove strong performance on Team Liquid creator channels and standout premium creators.

  • Connected TV viewership increased 87% from 2021 to 2023. Co-viewership, now tracked by YouTube, delivered up to 12% more impressions per campaign.

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Custom Content

Bent Pixels offers innovative custom content solutions, empowering brands to collaborate directly with top creators. Seamlessly integrate your brand or IP into engaging content that captivates audiences and drives lasting impact.

Sponsorships or Custom Content

Bent Pixels offers innovative custom content solutions, empowering brands to collaborate directly with top creators. Seamlessly integrate your brand or IP into engaging content that captivates audiences and drives lasting impact.

Custom Game Maps

Bent Pixels offers innovative custom content solutions, empowering brands to collaborate directly with top creators. Seamlessly integrate your brand or IP into engaging content that captivates audiences and drives lasting impact.

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VOD

Maximize discoverability and long-term impact with YouTube cutdown videos.

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Social

Amplify messaging on TikTok, X, YouTube Shorts, and Instagram through creator-driven content.

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Live

Collaborate with popular Fortnite creators for engaging live walkthroughs.

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Media

Use 15-second cutdowns on key channels to boost map visibility and awareness.

CASE STUDY: FORNITE

Built custom Fornite maps and amplified with creators

Brand Objectives

  • Connected with the next generation of audiences through custom game maps to deepen relationships with fans and create memorable experiences.
  • Focus on the game on FUN, rather than branded promotions
  • Drive awareness to gamers – Live stream, VOD, Social, Co-branded Media

CASE STUDY: FORNITE

A cross-platform, high-impact campaign

  • Built a complete, 360° campaign to reach target audience, cross-platform
  • Created high impact and high engagement in-game and across social/video content
  • Collaborated with popular Fortnite creators for LIVE walkthroughs
  • Amplified of messaging through TikTok, X, YT Shorts an IG across Fortnite creator social platforms
  • Created :15 cutdown to drive awareness to Fortnite Map across popular Fortnite Creator Channels on YT

Turnkey Solutions​​

Turnkey integration solutions offer a seamless way for brands to connect with audiences by embedding their messaging organically into YouTube creators’ content.

Authentic Messaging

Aligns with each creator’s unique style, ensuring ads feel natural and non-intrusive.

Audience Trust

Leverages creators’ established credibility within their communities.

Engaging Storytelling

Delivers your message through subtle, effective product placements.

Deeper Connections

Resonates with viewers as a genuine part of the creator’s narrative.

✅

Proven Results

Amplifies audience engagement and drives meaningful impact.

Pixel Pre-Roll

Cost-effective, 15-second, direct-to-camera endorsements from talent. Leverage their audience with an engaging message at the start of a video, highlighting key sales points and driving a strong call to action.

Custom bumpers

These are longer, more immersive brand placements seamlessly integrated into the content within the first half of a video. They span across various formats like video, audio, and social, providing a more comprehensive brand message that naturally fits into the overall content.

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Takeovers

YouTube Creator Channel Takeovers

Takeovers provide brands with 100% Share of Voice (SOV) across all video ad inventory—pre-roll, mid-roll, and post-roll. This guarantees full ownership of ad placements within a creator’s content, ensuring consistent and impactful messaging throughout the viewer experience.

With this strategy, brands tap into creators’ trusted voices and engaged communities, amplifying campaigns authentically. Ads are placed strategically:

Pre-rolls

grab attention at the start.

Mid-rolls

integrate naturally into longer videos.

Post-rolls

reinforce key messages.

Takeovers are perfect for product launches, campaigns, or storytelling tailored to niche audiences. This comprehensive ad strategy drives higher engagement, recall, and ROI, turning creator partnerships into powerful, results-driven opportunities.