After work on Thursday, our office joined a large group of YouTube personalities, companies and professionals at the YouTube Space, Los Angeles. We are one of 4 lucky cities to have access to this creative outlet, among New York, London and Tokyo. The purpose of the YouTube space is to be a center of studios and work rooms in which YouTube channels with over 10,000 subscribers can gather to create their content in the best possible conditions. From green screens and props to screening rooms and collaborative events, the Los Angeles YouTube space is quite the technological marvel.
The event we attended was a “Happy Hour” hosted to encourage collaboration between various companies and individuals looking to further expand their YouTube scope. As an intern entering this world, I was amazed to see the space itself as well as meet some of the individuals who uphold YouTube’s success. From Multi Channel Networks to restaurants to comedy channels, it was important for me to see the grand scale of how far YouTube reaches. Video advertisements can now apply to any type of business, while growing numbers of curious users are searching the site for all genres of video content.
Stepping out of my comfort zone, I was able to fully immerse myself in what the YouTube space had to offer. I met many different YouTube personalities and professionals looking to broaden their horizons. Each of these individuals taught me about their channel, their passion, and their future goals. Hearing this information helped me put into perspective where Bent Pixels as an MCN steps into the picture. I was able to communicate confidently with creators, discussing our business and what we do for YouTube channels even after my short time working for Bent Pixels. Our team even got to test out the new Google Glass, trying out its many mind-blowing features and tricks.
The YouTube Space Happy Hour was an excellent experience from which the whole Bent Pixels team benefitted. As an intern, I believe this was a very positive opportunity for me to see the extent of the YouTube community and the huge potential to create new ideas with other users in this business.
by Mackenzie Hummel