YouTube Creator Media
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BENT PIXELS IS

#1 in Gaming Video Category Per ComScore

112M+

Uniques

746M

Views

4B+

Minutes Watched

700+

Premium Creators

5:48

Watch Time*

*Average US minutes watched

614M+

Global Subscribers

DRIVEN BY CREATORS

YouTube isn’t just the #1 streaming platform, it’s where your audience already is. For over 15 years, Bent Pixels has helped brands break through by partnering with the world’s most influential creators on campaigns built around authenticity, relevance, and results. Creator-led media isn’t the next big thing, it’s happening now.

First-Party Data, Third-Party Insights and Social Listening power Brand Safety.

HOW WE PARTNER

We connect you with the creators and audiences that matter most to your brand.

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Custom
Content

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Turnkey
Solutions​

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Creator
Media​

Bent Pixels connects you with YouTube’s expansive Connected TV audience through impactful 30-second, non-skippable ads in premium inventory, capitalizing on YouTube’s dominant CTV presence to drive results.

All guaranteed programmatic spend with Bent Pixels counts toward your YouTube DVIP commitments, providing premium content and seamless alignment with your goals.

THE GAMING CONTENT ECO-SYSTEM

Bent Pixels offers full-service brand campaigns designed
to maximize reach and engagement across every audience.

Gameplay
Masters

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Female
Gamers

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Esports

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What’s
Trending

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As gaming has evolved, so have we—expanding beyond gameplay to bridge
the gap between gaming, culture, and entertainment.

Entertainment

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Podcast

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OUR TALENT

Diverse audience as our talents

Gameplay Masters

47M + hours of watch time

Female Gaming

80% reach among gen z / millennial

Male Lifestyle

37M monthly views

Pop Culture

100M views monthly, 68% male

Geek Culture

24M Unique Monthly Viewers

REAL IMPACT

We move the needle with campaigns that connect and perform.

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JOIN US

Consent Preferences

© 2025 Bent Pixels

Las Vegas Office

Los Angeles Office

New York Office

Bent Pixels Asia

Linkedin Instagram Youtube Facebook

Las Vegas Office

Los Angeles Office

New York Office

Bent Pixels Asia

Linkedin Instagram Youtube Facebook

© 2025 Bent Pixels

Bent Pixels Gaming Content Eco-System

Entertainment

Unique Viewers

0 B

Views

–

Watch Time (hours)

0 M+

Gender: Female / Male (%)

26.0  /  74.0

Adam Savage

Bent Pixels Gaming Content Eco-System

Podcasts

Unique Viewers

0 M

Views

–

Watch Time (hours)

0 M+

Gender: Female / Male (%)

18.9  /  82.0

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Bent Pixels Gaming Content Eco-System

Podcasts

Unique Viewers

0 M

Views

–

Watch Time (hours)

0 M+

Gender: Female / Male (%)

18.9  /  82.0

Hawk vs. Wolf

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Device Views

Age Demo

Bent Pixels Gaming Content Eco-System

Entertainment

Unique Viewers

0 B

Views

–

Watch Time (hours)

0 M+

Gender: Female / Male (%)

26.0  /  74.0

Adam Savage

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Bent Pixels Gaming Content Eco-System

Entertainment

Unique Viewers

0 B

Views

–

Watch Time (hours)

0 M+

Gender: Female / Male (%)

26.0  /  74.0

Adam Savage

Device Views

Age Demo

Bent Pixels Gaming Content Eco-System

What’s trending

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

9.0  /  90.1

Fornite

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Bent Pixels Gaming Content Eco-System

What’s trending

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

9.0  /  90.1

Fornite

Device Views

Age Demo

Bent Pixels Gaming Content Eco-System

Esports​

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

12.1  /  87.7

FaZe Clan

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Bent Pixels Gaming Content Eco-System

Esports​

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

12.1  /  87.7

FaZe Clan

Device Views

Age Demo

Bent Pixels Gaming Content Eco-System

Female Gamers

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

21.1  /  76.3

BrookeAb

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Bent Pixels Gaming Content Eco-System

Female Gamers

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

21.1  /  76.3

BrookeAb

Device Views

Age Demo

Bent Pixels Gaming Content Eco-System

GamePlay Masters

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

10.6  /  88.7

ninja

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Bent Pixels Gaming Content Eco-System

GamePlay Masters

Unique Viewers

0 M+

Views

0 M+

Watch Time (hours)

0 M+

Gender: Female / Male (%)

10.6  /  88.9

ninja

Device Views

Age Demo

Creator Media

Unlock exclusive, guaranteed access to top creators’ video inventory, precisely targeted by channel, game, and genre. Our approach ensures transparency and brand safety at scale across the YouTube creator economy, while extending your reach to audiences wherever they engage.


With a significant shift in viewership to Connected TV (CTV), gaming content has become big-screen entertainment, driving an +8% lift in co-viewership. Our cross-platform capabilities position your brand to thrive in this evolving landscape, connecting with viewers across YouTube, CTV, and beyond.

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Live

:15s nonskip

2

:30s nonskip ctv​

06s

:06s bumpers​

4

:15-:60s skippable

🚧

100% SOV Roadblock

CASE STUDY: ALIENWARE

Drove clicks, views, and purchase intent

Brand Objectives

  •  Activate an exclusive campaign with top YouTube gaming creators to drive awareness, consideration, and action among target PC gaming audiences.
 

What we did

  • Achieved 1.5MM+ unique impressions from target-demo aligned audiences.

  • Observed a 29% lift on gamers watching console content vs. those already watching PC content—signaling intent to switch to PC gaming.

  • Drove strong performance on Team Liquid creator channels and standout premium creators.

  • Connected TV viewership increased 87% from 2021 to 2023. Co-viewership, now tracked by YouTube, delivered up to 12% more impressions per campaign.

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Custom Content

Bent Pixels offers innovative custom content solutions, empowering brands to collaborate directly with top creators. Seamlessly integrate your brand or IP into engaging content that captivates audiences and drives lasting impact.

Sponsorships or Custom Content

Bent Pixels offers innovative custom content solutions, empowering brands to collaborate directly with top creators. Seamlessly integrate your brand or IP into engaging content that captivates audiences and drives lasting impact.

Custom Game Maps

Bent Pixels offers innovative custom content solutions, empowering brands to collaborate directly with top creators. Seamlessly integrate your brand or IP into engaging content that captivates audiences and drives lasting impact.

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VOD

Maximize discoverability and long-term impact with YouTube cutdown videos.

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Social

Amplify messaging on TikTok, X, YouTube Shorts, and Instagram through creator-driven content.

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Live

Collaborate with popular Fortnite creators for engaging live walkthroughs.

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Media

Use 15-second cutdowns on key channels to boost map visibility and awareness.

CASE STUDY: FORNITE

Built custom Fornite maps and amplified with creators

Brand Objectives

  • Connected with the next generation of audiences through custom game maps to deepen relationships with fans and create memorable experiences.
  • Focus on the game on FUN, rather than branded promotions
  • Drive awareness to gamers – Live stream, VOD, Social, Co-branded Media

CASE STUDY: FORNITE

A cross-platform, high-impact campaign

  • Built a complete, 360° campaign to reach target audience, cross-platform
  • Created high impact and high engagement in-game and across social/video content
  • Collaborated with popular Fortnite creators for LIVE walkthroughs
  • Amplified of messaging through TikTok, X, YT Shorts an IG across Fortnite creator social platforms
  • Created :15 cutdown to drive awareness to Fortnite Map across popular Fortnite Creator Channels on YT

Turnkey Solutions​​

Turnkey integration solutions offer a seamless way for brands to connect with audiences by embedding their messaging organically into YouTube creators’ content.

Authentic Messaging

Aligns with each creator’s unique style, ensuring ads feel natural and non-intrusive.

Audience Trust

Leverages creators’ established credibility within their communities.

Engaging Storytelling

Delivers your message through subtle, effective product placements.

Deeper Connections

Resonates with viewers as a genuine part of the creator’s narrative.

✅

Proven Results

Amplifies audience engagement and drives meaningful impact.

Pixel Pre-Roll

Cost-effective, 15-second, direct-to-camera endorsements from talent. Leverage their audience with an engaging message at the start of a video, highlighting key sales points and driving a strong call to action.

Custom bumpers

These are longer, more immersive brand placements seamlessly integrated into the content within the first half of a video. They span across various formats like video, audio, and social, providing a more comprehensive brand message that naturally fits into the overall content.

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Takeovers

YouTube Creator Channel Takeovers

Takeovers provide brands with 100% Share of Voice (SOV) across all video ad inventory—pre-roll, mid-roll, and post-roll. This guarantees full ownership of ad placements within a creator’s content, ensuring consistent and impactful messaging throughout the viewer experience.

With this strategy, brands tap into creators’ trusted voices and engaged communities, amplifying campaigns authentically. Ads are placed strategically:

Pre-rolls

grab attention at the start.

Mid-rolls

integrate naturally into longer videos.

Post-rolls

reinforce key messages.

Takeovers are perfect for product launches, campaigns, or storytelling tailored to niche audiences. This comprehensive ad strategy drives higher engagement, recall, and ROI, turning creator partnerships into powerful, results-driven opportunities.